Leading countries based on YouTube audience size as of October 2023(in millions)
| India | 462 |
| United States | 239 |
| Brazil | 144 |
| Indonesia | 139 |
| Mexico | 83.1 |
| Japan | 78.6 |
| Pakistan | 71.7 |
| Germany | 67.8 |
| Vietnam | 63 |
| Philippines | 58.1 |
| Turkey | 57.5 |
| United Kingdom | 56.2 |
| France | 50.7 |
| Egypt | 44.7 |
| South Korea | 44.3 |
| Thailand | 44.2 |
| Italy | 42.8 |
| Spain | 39.7 |